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  • Apart from the very insightful content and great techniques I thought the delivery was the best I’ve ever seen – very human and hilarious (and I have high comedy standards ;-))

    Olivia Diamond, Commercial Progamme Manager, Diageo

  • It’s not the instrument that makes the music, it’s the player. So much emphasis in the world of innovation and creativity is placed on process, tools and techniques. Chris fully understands it’s the people who make the magic not the structure. Chris is a master at bringing out the creative spark in people to turn dust into something that matters, so that in the words of John Lennon, “We all shine on."

    John Van Vleck, Global Director, Insights, Ideas and Creativity The Coca-Cola Company

  • The guys are exceptionally good at what they do. I was making a list of the most influential people or things in my career and this was in the top 3.

    Chris Binns, Managing Partner MediaCom

  • In a rapidly changing world what differentiates successful companies from average ones is IDEAS. ELVIS unleashes the creative power of people in my team who are enabled to provide creative leadership to help others translate insights into big ideas.

    Stan Sthanunathan, Consumer & Market Insights, Unilever

  • I can say without hyperbole that my week with Chris, Jim and the rest of the Elvis team down in Lyme Regis was one of the most enriching experiences I've had in my career. I immediately came away from the course with a new armoury of skills to help bring out my own creativity and that of others. Months on I am still feeling the effect of how the course has helped me to grow personally, in ways both tangible and tacit.

    Sarah Borland, Director MediaCom

  • Chris Baréz-Brown’s presentation style sparkled and inspired our team to think differently. His unique and powerful insights have the ability to transform any organization.

    Derek Kent, Chief Marketing Officer, Canadian Olympic Committee

  • A lot of the motivation ideas and support to transform the commercial team has come from Upping Your Elvis.

    Fru Hazlitt, Managing Director, Commercial and Online, ITV

  • Working with Elvis is like Rehab. I am energised and excited by that. I know who I am and what’s great about that.

    Dean Watson, Director, Roche

  • Our success [as Media Week Sales Team of the Year] is in no small measure down to the work we have done with Upping Your Elvis

    Simon Daglish, Commercial Director ITV

  • Upping your Elvis have brought creativity into the heart of everything we do at ITV. They do it in an incredibly engaging fun style which is infectious.

    Kelly Williams, Sales Director ITV

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To Grow Your Business, Let Your People Think

To Grow Your Business, Let Your People Think

September 24, 2017

Life is full of statistics. We hear them all the time but very few of them have enough punch to create a reaction.

When I heard that if we keep consuming meat the way we are, we will need two and a half planets to be able to satiate our enormous appetite, I was certainly shocked.

Obesity has doubled since 1980, a number that must be worrying to all of us.

When I heard that more people own cell phones than toilets, I did scratch my head a little.

Many of these kind of statistics are an indication of the struggles that we have in society today and although we can change our behaviour to influence them, we often feel as if they are almost beyond our influence.

This week I heard from business Psychologist Tony Crabbe that ‘30% of knowledge workers do not think at work’. At all. And ’58% did less than 30 minutes.’ It blew me away. However, luckily, this is one global trend I can do something about.

Not thinking at all sounds like a terrible waste of life to me. A third of our days on this planet are work days and if we are just showing up, going through the motions and not adding our own unique value to the work that we do, it's a travesty.

I can't imagine that people don't actually think at all at work but it saddens me that they don't believe they do. Passively answering emails, being trapped in routines and doing the same stuff day in day out most certainly numbs the mind and does anything but fill the soul and fuel a creative innovative working environment.

Every one of us on this planet has something unique and special to bring to play and it is business leaders responsibility to tap into that so their genius can be felt.

To do so we must make people feel as if they can truly be themselves, self-express, experiment and get things wrong, whilst learning and consequently making things better.

They should also have bloody good fun whilst doing it.

The days where leaders needed to sweat their assets by making their teams homogenised in order to rate their outputs are over.

We are not battery hens. We are human beings with our own passions and dreams, fallibilities and brilliance. Let’s use that to our best advantage.

A confident leader can answer the question of ‘what's needed here?’ with every individual and flex accordingly. One size does not fit all.

When we tap into our people's hearts, their minds will follow. Inspire them so they understand how they can add most value whilst loving every minute. The future will never be the same.

Help your people fly. Your business will fly too.

We made a new film about our unique 5 day Mastery Workshop. We hope you like it.

Big Love,

Chris

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